We created NU with a vision of changing how people snack, because we believe that eating better shouldn’t come at cost to your wallet or your taste buds.

​

Our story begins in 2007, starting up as a manufacturer for brand owners to help them create great tasting nutrition products of their own.

​

After 16 years of providing everything from protein bars to weight loss bites to some of the biggest brands in the industry, we decided to set out on creating our own premium cacao bar.